Digital-only subscriptions to local newspapers will overtake print subscriptions by 2027at the latest as reading habits continue to shift to digital platforms, according to a forecast published last ...
Let’s start with the good news. What types of news stories are most likely to make a reader subscribe on a local newspaper’s website? Is it celebrity news, horoscopes, sports scores, the gardening ...
After the pandemic-era surge in news publishers’ subscribers, year-over-year gains are harder to come by, pushing publishers to prioritize retention, moving subscribers to higher-priced tiers and ...