For a marketing team, a QR Code is a campaign asset: it carries a budget, a creative treatment, and a number it has to hit.

The platform, "ESPN Fan House," aims to foster "a new class of participation-based sponsorship" across media including TV, digital and onsite events.

Disney wants to help advertisers reach more of the sports fans under its own roof. The entertainment giant this August will ...

Key Takeaways The QR Code Generator (TQRCG) is the best tool for non-restaurant menus because its PDF QR type lets you upload ...

Disney is changing how sports fans experience college football with ESPN Fan House, blending brands, content, and interaction ...

Uniqode reports that QR codes enhance transit systems by providing real-time information without needing new infrastructure, ...

The QR codes will take soda drinkers to a website listing more than 140 beverage ingredients and their nutritional content.

Georgia will stick with an embattled vote-counting method that relies on a QR code for this year’s midterm elections after ...

FreeQR expanded its free-forever QR code platform, enabling users to create and manage editable QR codes without subscription ...

QR or Quick Response codes are one of the most popular ways to access information on the go. Invented in 1994 and once considered the wave of the future, part of the QR code revival that started in ...

America’s leading beverage companies have made a commitment to integrate global ingredient safety data directly into QR codes ...

America’s biggest nonalcoholic beverage companies will add ingredient safety data to QR codes, giving consumers access to ...